This is in danger of becoming a series. The Fake charity, Alcohol Concern has been doing some “research”. Well, they call it research, the rest of us, being somewhat cynical about their motives might be inclined to conclude that it is policy based evidence seeking. Anyway what have they found?
Children as young as 10 are more familiar with some alcohol brands and adverts than those for popular foods and snacks, research shows.
Oh noes! Run for the hills again! Oh, hang about… When I was a child I was very familiar with the brand of lager that used the tag line “There’s a terrific draught in here”. I didn’t rush out and drink it though. I was also familiar with Air on a G string, but didn’t go out and smoke cigars. I can also recall those Double Diamond ads, too, yet am teetotal and have never smoked, so they worked really, really well in making me rush out and pour gallons of the stuff down my throat and finish off with a smoke.
So, children are familiar with brands, So what?
The Alcohol Concern survey of 401 children…
Okay, I stopped reading right here. This is another piece of bollocks using an insignificant number of subjects, so is not by any stretch of the imagination, research. File under junk science.